Video Podcasts: Podcasting used to be audio-only. Not anymore.
Video podcasts are becoming the standard.
In 2024, Google folded Google Podcasts into YouTube, giving podcasters direct access to the world’s second-largest search engine. A podcast that’s only audio can’t be indexed, watched, or recommended the same way a video can. A filmed podcast can.
That single platform shift is why so many podcasters are now looking to film their episodes, not just record them.
It’s becoming the standard — and it’s down to SEO.


What filming your podcast gets you
✅ Discoverability on YouTube, the platform millions now use
✅ A visual presence that builds trust faster than audio alone
✅ Clips and shorts you can cut for Instagram, TikTok, and LinkedIn
✅ A wider audience than your existing subscriber base
