The No.1 Video Editor Skill | Learnt from Stand-Up Comedy

The Stand-up Comic.

Believe it or not, video editors can learn a lot from the brave, funny souls who tell their amusing stories on stage – the stand-up comedian.

The beautiful art form of video editing shares a very important – yet very subtle –  similarity to the stand-up comic who is Live on stage, delivering to a packed out theatre.

Which is the polar opposite of a video editor, who spends most of their career alone in an edit suite.

These comedy professionals have mastered this skill, and know exactly how much it matters.

Does your video editor follow the comic rule?

“For narrative video editing, this skill-set is truly magical”.

I feel it is the most important ability for any video creative to master.

It’s one of the hardest talents to learn — and it’s often overlooked. Not just when your audience is watching the finished film, but on the timeline too, while an editor is crafting it scene by scene, frame by frame.

Think of a comedian holding a beat of silence before the punchline lands — too short and the joke falls flat, too long and the audience gets restless.

A video editor does the same thing with a pause before a reveal, or the half-second they hold on someone’s reaction.

Get it right, and the edit comes alive. It feels right, in a way you can sense but not always explain.

The skill both share is

Pace & Timing

The No.1 Video Editor Skill.

This is the one skill that will transform how your audience experiences your video content.

Pace and timing is the feel of the film. It’s what makes your audience feel what you want them to feel — the same way a well-timed pause makes a joke land instead of just… being words.

More often than not, editors skip this step, and the result is an edit that feels confusing, disjointed, or just slightly off — even when every shot in it is technically good

Let me help you create your video content.

I’ll give it the right pace and timing it needs to get your message across to your audience.

Let me create the right Pace and Timing to your video edit

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Shaun Lawson
Shaun Lawson

I'm Shaun Lawson, a Norwich based videographer & cinematographer, with over 30 years of experience producing high-quality video content for businesses and organisations throughout East Anglia and across the UK.

Every project is carefully crafted through storytelling, editing, colour grading, sound design and motion graphics to produce polished films that connect.

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